Announcement to Press Release
Convert a casual announcement or update into a properly formatted, professional press release. Free, no signup required.
Rewritten
FOR IMMEDIATE RELEASE
[Company Name] to Open Second Location Downtown, Creating 15 New Jobs
[City, State] — [Company Name] today announced plans to open its second location in downtown [City] next month, following more than a year of planning. The new location is expected to create approximately 15 new jobs in the local community.
"[Placeholder quote from company leadership about the significance of the expansion.]"
The new location will [placeholder: describe offerings/services]. For more information, visit [website].
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About [Company Name]
[Placeholder boilerplate company description.]
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About this tool
Most founders and marketers know their news is press-release-worthy long before they know how to actually format one — the headline conventions, the dateline, the who/what/when/where/why lead paragraph, the quote placeholder. This tool takes a casual internal announcement or update and restructures it into a properly formatted press release ready for a journalist or wire service to skim. It's the reverse of the press-release-to-summary tool, building formal structure up from informal notes rather than stripping it away.
Frequently asked questions
Will it invent fake quotes or details?
No, it inserts clearly marked placeholders for quotes and details it doesn't have, like the company name or a leadership quote, rather than fabricating specifics.
Does it follow standard press release formatting?
Yes, it includes the standard elements — a headline, dateline, lead paragraph, quote section, and boilerplate placeholder — that journalists and wire services expect.
Can I use this for a product launch, not just a company update?
Yes, it works for any newsworthy announcement, including product launches, partnerships, or milestones — just describe the news in plain language as your input.